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Data protection declaration

The person responsible for data processing is:
Mariette Spohr
Hauptstraße 8
54587 Birgel
Germany
+49 6597/92820
info@erwinsmuehlenbrauerei.de

Thank you for your interest in our online shop. The protection of your privacy is very important to us. In the following we will inform you in detail about the handling of your data.

1. Access data and hosting

You can visit our website without giving any personal information. Each time a website is called up, the web server only automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of the call, the amount of data transferred and the requesting provider (access data) and documents the call.

These access data are evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. According to Art. 6 Para. 1 p. 1 lit. f GDPR to safeguard our predominantly legitimate interests in the correct presentation of our offer. All access data will be deleted no later than seven days after the end of your visit to the website.

Third party hosting services
As part of processing on our behalf, a third-party provider provides us with the services for hosting and displaying the website. All data that is collected as part of the use of this website or in the forms provided in the online shop as described below are processed on its servers. Processing on other servers only takes place within the scope explained here.

This service provider is located within a country of the European Union or the European Economic Area.

2. Data collection and use for contract processing, establishing contact and opening a customer account

We collect personal data if you voluntarily provide it to us as part of your order or when you contact us (e.g. using the contact form or email). Mandatory fields are marked as such, since in these cases we need the data to process the contract or to process your contact and you cannot send the order or contact without specifying them. Which data is collected can be seen from the respective input forms. We use the data you provide in accordance with Art. 6 Para. 1 p. 1 lit. b GDPR for contract processing and processing your inquiries.
Insofar as you have given your consent in accordance with Art. 6 para. 1 p. 1 lit. a GDPR by deciding to open a customer account, we will use your data for the purpose of opening a customer account.
After completion of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described below or using a function provided in the customer account.

3. Data transfer

To fulfill the contract in accordance with Art. 6 Para. 1 p. 1 lit. b GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of the goods ordered. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to the payment service provider commissioned by us, or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves, provided you create an account there. In this case, you have to log in to the payment service provider with your access data during the ordering process. In this respect, the data protection declaration of the respective payment service provider applies.

4. e-mail newsletter

E-mail advertising with registration for the newsletter
If you subscribe to our newsletter, we will use the data required for this or separately provided by you to send you our e-mail newsletter on a regular basis based on your consent in accordance with Art. 6 para. 1 lit. a GDPR. 1 p. 1 lit. a GDPR.

Unsubscribing from the newsletter is possible at any time and can be done either by sending a message to the contact option described below or via a link provided in the newsletter. After unsubscribing, we will delete your e-mail address from the recipient list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

The newsletter is sent as part of processing on our behalf by a service provider to whom we pass on your e-mail address for this purpose. This service provider is located within a country of the European Union or the European Economic Area.

5. Cookies and web analysis

In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to safeguard our predominantly legitimate interests in an optimized presentation of our offer in accordance with Art. 6 Para. 1 p. 1 lit. f GDPR. Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted again at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser the next time you visit (persistent cookies). You can see the duration of the storage in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of every browser, which explains how you can change your cookie settings. You can find these for the respective browser under the following links:

Internet Explorer ™
Safari ™
Chrome ™
Firefox ™
Opera ™
If cookies are not accepted, the functionality of our website may be restricted.

Use of Google (Universal) Analytics for web analysis
Insofar as you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, this website uses Google (Universal) Analytics for the purpose of website analysis. The web analytics service is provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de ). Google (Universal) Analytics uses methods that enable your use of the website to be analyzed, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and saved there. By activating the IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. After the purpose and end of the use of Google Analytics by us, the data collected in this context will be deleted.

As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de . This prevents the collection of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google.

As an alternative to the browser plug-in, you can click this link to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie will be stored on your device. If you delete your cookies, you will be asked again for your consent.

6. Online Marketing

Google Maps
This website uses Google Maps to visually display geographical information. Google Maps is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ( www.google.de ). This serves to safeguard our predominantly legitimate interests in an optimized presentation of our offer and easy access to our locations in accordance with Art. 6 Para. 1 p. 1 lit. f) GDPR.
When Google Maps is used, Google transmits or processes data about the use of the Maps functions by website visitors, which may include in particular the IP address and location data. We have no influence on this data processing.
As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.
To deactivate the Google Maps service and thus prevent the transmission of data to Google, you must deactivate the Java Script function in your browser. In this case, Google Maps cannot be used or can only be used to a limited extent.
Further information about data processing by Google can be found in Google‘s privacy policy. The terms of use for Google Maps contain detailed information about the map service.
Data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 GDPR, which you can view here.

Google reCAPTCHA
We use the Google reCAPTCHA service in some of the forms on this website to protect against misuse of our web forms and spam. Google reCAPTCHA is a service provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de ). By checking manual input, this service prevents automated software (so-called bots) from carrying out abusive activities on the website. According to Art. 6 Para. 1 p. 1 lit. f GDPR to safeguard our predominantly legitimate interests in protecting our website from misuse and in a trouble-free presentation of our online presence.

Google reCAPTCHA uses a code integrated in the website, a so-called JavaScript, within the scope of the verification, methods that enable an analysis of the use of the website by you, such as cookies. The automatically collected information about your use of this website, including your IP address, is usually transmitted to and stored by Google on servers in the United States. In addition, other cookies stored in your browser by Google services are evaluated by Google reCAPTCHA.
Personal data is not read or saved from the input fields of the respective form.

As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the JavaScript or the cookie and relating to your use of the website (including your IP address) and from processing this data by changing your browser settings prevent JavaScript or the setting of cookies. Please note that this may restrict the functionality of our website for your use.

You can find more information on Google’s data protection policy here .

Google Fonts
The script code “Google Fonts” is integrated on this website. Google Fonts is a service provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland.(www.google.de). This serves to safeguard our predominantly legitimate interests in a uniform presentation of the content on our website in accordance with Art. 6 Para. 1 lit. f) GDPR. In this context, a connection is established between the browser you are using and the Google servers. This gives Google knowledge that our website has been accessed via your IP address.
As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield. You can find more information about data processing by Google in Google’s data protection information.

7. Social media

Our online presence on Facebook, Twitter, Youtube, Instagram

Our presence on social networks and platforms serves for better, active communication with our customers and interested parties. There we provide information about our products and current special promotions.
When you visit our online presence on social media, your data may be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements inside and outside the platforms that presumably correspond to your interests. For this purpose, cookies are usually used on your device. The visitor behavior and the interests of the user are stored in these cookies. This serves according to. Art. 6 para. 1 lit. f. GDPR to safeguard our predominantly legitimate interests in an optimized presentation of our offer and effective communication with customers and interested parties. If you are asked for consent (consent) to data processing by the respective social media platform operator, e.g. with the help of a checkbox, the legal basis for data processing is Art. 6 Para. 1 lit. a GDPR.
Insofar as the aforementioned social media platforms have their headquarters in the USA, the following applies: The European Commission has issued an adequacy decision for the USA. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.
For detailed information on the processing and use of data by the providers on their pages, as well as a contact option and your rights in this regard and setting options to protect your privacy, in particular opt-out options, please refer to the providers’ data protection notices linked below. If you still need help in this regard, you can contact us.

Facebook: https://www.facebook.com/about/privacy/
Data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 GDPR, which you can view here.
Further information on data processing when visiting a Facebook fan page (information on Insights data) can be found here.

Google / YouTube: https://policies.google.com/privacy?hl=de

Twitter: https://twitter.com/de/privacy

Instagram: https://help.instagram.com/519522125107875

Opposition option (opt-out):

Facebook: https://www.facebook.com/settings?tab=ads

Google / YouTube: https://adssettings.google.com/authenticated?hl=de

Twitter: https://twitter.com/personalization

Instagram: https://help.instagram.com/519522125107875

8. Contact options and your rights

As a data subject, you have the following rights:

  • In accordance with Art. 15 GDPR, you have the right to request information about your personal data processed by us to the extent specified therein;
  • In accordance with Art. 16 GDPR, you have the right to immediately request the correction of incorrect or incomplete personal data stored by us;
  • in accordance with Art. 17 GDPR, the right to demand the deletion of your personal data stored by us, unless further processing is necessary.
    • to exercise the right to freedom of expression and information;
    • to fulfill a legal obligation;
    • for reasons of public interest or
    • is necessary for the establishment, exercise or defense of legal claims;
  • in accordance with Art. 18 GDPR, the right to demand the restriction of the processing of your personal data, insofar as
    • you dispute the accuracy of the data;
    • the processing is unlawful, but you refuse to delete it;
    • we no longer need the data, but you need them to assert, exercise or defend legal claims or
    • You have lodged an objection to the processing in accordance with Art. 21 GDPR;
  • In accordance with Art. 20 GDPR, you have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transmitted to another person responsible;
  • According to Art. 77 GDPR the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data as well as the revocation of granted consent or objection to a specific use of data, please contact us directly using the contact details in our imprint.

Right to object
Insofar as we process personal data as explained above in order to safeguard our legitimate interests, which predominate in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you only have the right to object if there are reasons arising from your particular situation.after exercising your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defense of legal claimsThis does not apply if the processing is carried out for direct marketing purposes. Then we will no longer process your personal data for this purpose.

Data protection declaration created with the Trusted Shops legal writer in cooperation with Wilde Beuger Solmecke Rechtsanwälte .

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